The Phoenix - Sober Active Community
  • Denver, CO, USA
  • Salary
  • Full Time

403(b) retirement plan; paid time off (vacation/ sick days/ skill enhancement days); medical, dental, and vision plans


Organization Overview:

The Phoenix's mission is to build a sober active community that fuels resilience and harnesses the transformational power of connection so that together we rise, recover, and live. We take a new approach to recovery by fostering healing through fitness and personal connection. We offer activities for everyone from weightlifting and boxing to running, hiking, and yoga. All to help people grow stronger together, overcome the stigma of addiction, and rise to their full potential. Since 2006, the Phoenix has helped over 38,000 people across America rise above addiction and harness the power of self-transformation. By participating in our physical, social and education programs, participants build confidence, self-respect, and community. The Phoenix currently operates in 45 communities across 24 states in addition to offering virtual fitness classes, available anywhere. Activities offered include group fitness, climbing, hiking, boxing, running, yoga, socials, road & mountain biking, and strength training. Through traditional fundraising strategies and revenue ventures, Phoenix is able to provide free programs for anyone with 48 hours of sobriety.

 

Position Summary:

We're looking for a Social Media Manager to grow our followers, engage and retain them, and help convert them into participants, donors and advocates for The Phoenix. You should understand best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience. This highly visible role requires abilities in multiple areas, including social media marketing, content creation, copywriting, influencer relationship management and analytics.    

 

Responsibilities: 

  • Community Management: Build and manage the company's social media profiles and presence, including Facebook, Instagram, Twitter, LinkedIn, and potentially additional channels
    • Develop a comprehensive social media plan and calendar, to include organic and paid content, driven by the organization's strategic goals and target audience definition
    • Ensure messaging across all platforms is consistent and in line with brand standards and target consumer
    • Regularly monitor social media platforms and provide customer service with timely response to mentions, comments, tags, and direct inquiries
  • Content Development: Own content creation through self-created posts and leveraging internal and external resources as needed.
  • Social Influencers: 
    • Actively identify and engage with advocates and thought leaders in our space to support the broader influencer strategy of the organization
    • Manage national influencer relationships and lead strategy for localized influencer efforts
  • Regional Social: Ramp-up regional team social media, leveraging national content and providing process, tools, training, and guidance to local staff 
  • Analytics/Performance:
    • Establishes social media benchmarks and KPIs; monitors progress and analyzes social media effectiveness including ROI to improve performance, meet organizational strategies, and drive growth
  • Team Collaboration:
    • Works closely with the overall marketing team and cross-functional departments (Ops, Development, Regions) to gather needs, define requirements, and provide solutions for supporting needs within the overall social media strategy

 

Qualifications: 

  • BA/BS degree
  • Self-driven and motivated with excellent organizational skills to work independently in a fast-paced environment. Ability to manage wide-ranging projects across departments and constituents
  • 3-5 years' experience in digital marketing, social media and influencer relations
  • Expertise in implementing paid social campaigns and Google Analytics
  • Deep understanding of social media marketing platforms, trends, and best practices
  • Solid communication skills, both written and verbal, with an ability to use both data and intuition to inform decisions
  • Bonus experience and skills include Adobe Creative Suite and/or Photography and Video

 

At Phoenix, we welcome people from all backgrounds, and strive to create a healing-centered environment that allows everyone to bring their authentic selves to the workplace. We do not discriminate on the basis of race, color, religion, creed, gender, gender expression, age, national origin, ancestry, disability, marital status, sexual orientation, or military status.





The Phoenix - Sober Active Community
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